How to Ethically Leverage AI for Fundraising & Campaigns
If you’re a nonprofit leader, fundraiser, or social impact professional, you’ve probably heard a lot about AI lately — and you might be wondering How can AI to help my team work smarter and raise more? And can we do that without compromising our values?
We’re here to tell you yes, it can — and it’s more accessible than you think.
In this piece, you’ll hear from marketing strategist and educator Daniel Francavilla and strategic growth consultant Jazzmine Raine as they discuss the upcoming in-person workshop, AI for Impact: How to Ethically Leverage AI for Fundraising & Campaigns.
Read on for insight, practical tips, and a clear vision: AI isn’t a replacement for your people — it’s a powerful assistant that can help you do more of what matters.
Below, we’ve pulled together some of the most helpful highlights.
Why Now? Why nonprofits can’t wait to leverage AI
“Most nonprofits are doing beautiful, mission-driven work,” says Jazzmine. “But they’re working with small teams, tight budgets, and very little capacity. Trying to stay on top of every new tool or platform is a full-time job in itself — and most don’t have that luxury.”
This training is designed to help those teams buy back their time.
Daniel adds, “There’s growing recognition that AI isn’t just for tech companies. OpenAI’s new $50M fund for nonprofits proves that AI is being seen as a tool for public good. But access to that value requires skills, strategy, and confidence — not just a subscription to ChatGPT.”
What you’ll actually learn
AI for Impact is a hands-on, 2-hour in-person lab where you’ll learn how to:
Build your own AI-powered research assistant to discover aligned grants, sponsors, and funding opportunities
Analyze campaign or donor data to uncover quick wins and strategic insights
Craft high-converting, values-aligned appeal letters and campaigns using tools trained in your tone and voice
And you won’t leave empty-handed. Every participant will walk away with a custom toolkit including:
Prompt builders for grants, donors, and appeal letters
Templates for segmenting messaging by donor type
A guide to ethical use and AI policy creation
A “Can & Can’t Do” AI Reference Sheet for your team
Why strategy comes before AI
“AI is not a strategist,” Daniel points out. “It can write for you — but it won’t decide what story to tell or what your brand stands for.”
Many organizations get into trouble when they start using AI to write everything before they’ve clearly defined their voice, values, or messaging pillars. That’s why this training emphasizes getting your positioning right first — so that the AI can amplify your mission, not dilute it.
What makes this ethical?
Jazzmine shares, “Many leaders are concerned about using tools that don’t align with their values. We get it. That’s why we’ll walk through not only which tools to use, but how to use them responsibly.”
The session covers how to:
Vet tools for ethical considerations
Develop an internal AI policy
Ensure transparency across your team
Keep the humanity in your communications
As Jazzmine puts it: “This is about supporting your team, not replacing them. AI can reduce stress — especially during high-pressure seasons like year-end fundraising.”
Who should attend?
This training is for anyone in your organization who communicates, strategizes, or engages donors — including:
Executive Directors and Board Members
Marketing, Campaign, and Communications Leads
Fundraising and Development Professionals
Consultants and Freelancers working with social purpose orgs
Whether you’re just starting out or already dabbling with AI, this workshop is beginner-friendly and designed to meet you where you’re at.
3-Phase approach to smarter campaigns
The workshop follows a simple but powerful framework:
AI as Research Assistant
Discover funders, grants, and aligned opportunities — without hours of Googling.AI as Data Analyst
Use AI to interpret donation trends, audience behavior, and what’s working (or not).AI as Campaign Co-Creator
Train a custom AI tool in your brand voice to draft campaigns, segment messages, and write appeals that convert.
What’s next?
“This workshop is really about reducing burnout and increasing alignment,” says Jazzmine. “So you can focus on what matters most: relationships, storytelling, and creating lasting change.”
Daniel adds, “We’re not here to tell you what your message should be — you already have that. We’re here to help you share it more effectively, ethically, and efficiently.”
